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Why Trademark and Copyright Are the Best Insurance for Your IP
Why Trademark and Copyright Are the Best Insurance for Your IP

No matter if you are a pre-revenue start-up, well into angel rounds, or inching towards a more advanced stage funding, your brand’s most valuable – yet underrated asset – is the intellectual property that makes up your trademarks, copyrights, patents and trade secrets. When the time comes to sell your company, its value will be determined on how you identified, protected and leveraged your IP.

The distinctive elements of a brand name, logo, design, image, slogan, domain name, or even a jingle – does that word or symbol really belong to you? And how do you protect your intellectual property, or worse yet, if it’s not secured and then stolen, protect yourself from owing the registered owner a fortune?

Are there trademark and copyright questions that keep you up at night and you don’t know an expert you can ask about them? Questions like:

  • How to prepare your brand, website, and packaging for trademark registration
  • The fine line between trademark bullying and trademark hero
  • Website Woes – Domain names and internet law
  • Best practices to improve efficiency and reduce IP-related costs
  • How to better leverage and protect existing IP with licensing, registration, enforcement, and litigation

In this session by Procopio and Naturally San Diego, you have a chance to speak to a Procopio IP attorney privately and get the answers you need to protect your brand. Please join us for a brief IP Fundamentals presentation, and sign up in advance for one of the 15-minute sessions with Lisel Ferguson to get the answers you need.

Legal Disclaimer: No Attorney-Client Relationship. Communication of information by, in, to or through this program and your receipt or use of it (1) is not provided in the course of and does not create or constitute an attorney-client relationship, (2) is not intended as a solicitation, and (3) is not intended to convey or constitute legal advice. The hiring of an attorney is an important decision that should not be based solely upon a brief informational session.

Why Trademark and Copyright Are the Best Insurance for Your IP

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Patrick Ross, Senior Manager of Marketing & Communications
EmailP: 619.906.5740


Suzie Jayyusi, Events Planner
EmailP: 619.525.3818