Lamara Parnell

Associate

Contact Me

Services & Specializations

Admissions

California

Address

525 B Street, Suite 2200, San Diego, CA 92101

Office Tel.

619.525.3810

VCard

Overview

Lamara advises brands, media companies, and technology clients on trademark, copyright, domain names, and broader intellectual property matters. She develops and executes comprehensive brand protection and enforcement strategies, manages domestic and international trademark portfolios, and negotiates complex licensing, sponsorship, and partnership agreements. Lamara also provides strategic counseling on marketing, advertising, digital content, and regulatory compliance, helping clients protect and grow their brands while minimizing legal risk.

Represented global technology and social media companies with large-scale trademark enforcement initiatives across digital platforms and physical marketplaces, including domain name recovery actions and coordinated takedown strategies that resulted in successful transfers and favorable settlements.
Represented major brands in resolving more than 150 domain name disputes through negotiated resolutions and ICANN Uniform Domain-Name Dispute Resolution Policy (UDRP) proceedings, securing full domain transfers and monetary recoveries.
Represented sports, entertainment, media, and technology clients with comprehensive domestic and international trademark clearance, prosecution, and portfolio management strategies to support global brand expansion.
Represented brand owners in complex U.S. Patent and Trademark Office (USPTO) Office Action responses and registrability challenges, developing strategies to overcome refusals and secure trademark protection in the U.S. and abroad.
Represented media, technology, and consumer brands with sponsorship, endorsement, licensing, and partnership agreements, including NIL and global brand activation deals, ensuring regulatory compliance and alignment with business objectives.
Represented a global technology company in connection with intellectual property diligence and transactional support during a major corporate rebrand and related acquisitions, including chain of title review, transfer documentation, and freedom to operate analyses.
Represented brand owners in USPTO Trademark Trial and Appeal Board (TTAB) proceedings from notice of opposition through final decision, including dispositive motion practice that resulted in dismissal of opposition claims.
Represented clients facing trademark infringement, unfair competition, false advertising, and rights of publicity disputes with pre litigation strategy, cease and desist negotiations, and risk assessments designed to achieve efficient resolutions.

JD, University of California, Los Angeles, 2021
BA (Sociology and Africana Studies), Notre Dame University, South Bend, IN, 2018

Co-author. “Aspirational Environmental Green Advertising Claims: Don’t Over-Promise Current Impacts and Be Sure to Substantiate Claims,” JD Supra, April 3, 2023.

San Diego County Bar Association

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Representative Matters

Represented global technology and social media companies with large-scale trademark enforcement initiatives across digital platforms and physical marketplaces, including domain name recovery actions and coordinated takedown strategies that resulted in successful transfers and favorable settlements.
Represented major brands in resolving more than 150 domain name disputes through negotiated resolutions and ICANN Uniform Domain-Name Dispute Resolution Policy (UDRP) proceedings, securing full domain transfers and monetary recoveries.
Represented sports, entertainment, media, and technology clients with comprehensive domestic and international trademark clearance, prosecution, and portfolio management strategies to support global brand expansion.
Represented brand owners in complex U.S. Patent and Trademark Office (USPTO) Office Action responses and registrability challenges, developing strategies to overcome refusals and secure trademark protection in the U.S. and abroad.
Represented media, technology, and consumer brands with sponsorship, endorsement, licensing, and partnership agreements, including NIL and global brand activation deals, ensuring regulatory compliance and alignment with business objectives.
Represented a global technology company in connection with intellectual property diligence and transactional support during a major corporate rebrand and related acquisitions, including chain of title review, transfer documentation, and freedom to operate analyses.
Represented brand owners in USPTO Trademark Trial and Appeal Board (TTAB) proceedings from notice of opposition through final decision, including dispositive motion practice that resulted in dismissal of opposition claims.
Represented clients facing trademark infringement, unfair competition, false advertising, and rights of publicity disputes with pre litigation strategy, cease and desist negotiations, and risk assessments designed to achieve efficient resolutions.

Services & Specializations

Admissions

Address

Office Tel.

Overview

Representative Matters

Education

Thought Leadership

Community

Services & Specializations

Admissions

Address

Office Tel.

Overview

Representative Matters

Education

Thought Leadership

Community