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  • LICENSING FUNDAMENTALS #3: Negotiating a Successful License

    MATERIALS A comprehensive printed workbook and reference materials is included in the price of the admission. OVERVIEW Once you’ve decided which licensing option is right for you/your company, you need to be prepared for the term sheet and license agreement negotiations which will ultimately determine the long-term outcome of the licensing deal. Understanding how to successfully negotiate terms, close the deal and maintain the licensing agreement...

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